Ukraine has launched a series of drone strikes against four warehouses belonging to Wildberries, Russia’s largest online retailer, over the past week. The attacks mark a widening campaign that brings the war closer to everyday Russian consumers.
Wildberries started as a small family business run from an apartment near Moscow less than two decades ago. It has since grown into a key part of Russia’s economy, serving millions of customers across the country. The company’s warehouses are now being targeted as part of Ukraine’s effort to disrupt Russia’s consumer economy.
The strikes have affected facilities in different towns across Russia, though exact locations were not disclosed. The campaign signals a shift in the war, making its impact more directly felt by ordinary Russians who rely on Wildberries for everyday goods.
Ukraine has not commented on the specific military goals of the attacks. However, analysts say targeting economic infrastructure is a tactic aimed at weakening Russia’s domestic stability.
Wildberries did not immediately respond to requests for comment. The company continues to operate, but the strikes have raised concerns about supply chain disruptions for Russian shoppers.
No casualties have been reported from the attacks. The situation remains under investigation.