The chief executive of Cricket Australia has proposed that England and Australia consider playing a Test match in India to generate more interest in the format. The Ashes series, one of cricket's oldest rivalries, is traditionally hosted alternately in Australia and England. Playing in India, a nation passionate about cricket, could attract new audiences and revive interest in Test cricket, the CEO said.
The suggestion comes amid ongoing discussions about the future of Test cricket, which has faced declining attendance and viewership in some regions. The CEO emphasized the need for innovation to keep the format relevant. No specific timeline or venue has been proposed, and the idea remains at an early stage.
The England and Wales Cricket Board has not yet responded to the proposal. Neutral-venue Test matches have been considered before, but an Ashes match away from both home countries would be unprecedented. The Ashes has a long history dating back to 1882, and any change would require agreement from both cricket boards.
The CEO's comments highlight a broader effort to sustain Test cricket's popularity amid competition from shorter formats like T20 leagues. While no decisions have been made, the idea signals a willingness to explore creative solutions to keep the traditional format thriving.