Crunchyroll and Starz have introduced a bundled subscription available through Amazon's Prime Video in the United States for $16.99 per month, marking the first such partnership for the anime-focused streaming service. The bundle offers a savings of more than 23% compared to subscribing to the two platforms separately.
Crunchyroll, a division of Sony Pictures Entertainment, specializes in anime and has experienced significant growth, reaching 21 million subscribers earlier this year. The deal is the first U.S. bundle for Crunchyroll, which has previously offered standalone plans. Starz, a premium cable and streaming network, joins the bundle as part of an effort to attract new subscribers through discounted multi-service packages.
The bundle is available now to Prime Video users, who can sign up directly through Amazon's platform. The agreement reflects a growing trend of streaming services combining offerings to reduce churn and increase value for consumers. No additional details about the duration of the promotion or future international expansion were provided in the reports.